Instagram highlights cover travel3/8/2024 Highlights are absolutely perfect brand exposure because you can put your logo, your brand’s mission, values, and what you have. If that’s not the perfect place to show more of your brand’s personality, then I don’t know what to tell you. Since Highlights are located right under your bio, they are among the top things visitors see when they click on your Instagram profile. With Highlights, you make it extremely easy for your visitors to navigate to a category they are interested in so they can start looking through the collection of your Stories. It’s hardly likely that someone interested in your sock collection would also want to learn more about the best lawnmowers out there. Nobody wants to swim through the clutter of anything and everything you want to put out there. Speaking of organization, this is especially important for your audience. They make it super-easy for your audience to navigate This way, you will never lose sight of the specific Story or Highlight and eliminate anything unnecessary that shifts focus from your brand strategy. With Highlights, you can organize all your stories neatly and in a structured way by naming folders with eye-catching names and cover images. In close relation to the first reason, this second benefit is a special guilty pleasure for all you perfectionists out there. Great for categorizing your content in a structured way By adding a Story to a Highlight, you can rest assured that it will be there for a very long time. Instagram Highlights allow you to keep that content forever – or, you know, until you decide to get rid of it. As a business, though, you want to get your content in front of as many people as you can as long as it’s possible. However, don’t you just hate it when those 24 hours expire and your story becomes history? You’re grateful for those few lucky ones that managed to take a peek at them and maybe even engage with them. And there’s nothing wrong with them we for sure love them. We all know that Instagram Stories disappear – heck, we also know Facebook Stories are the same. There’s a reason why this is at the top of our list of reasons why you should use the feature. This feature is a great way to showcase your brand’s personality and keep your followers up-to-date on what’s happening.Īnd this is just the tip of the iceberg – read on to find out why using Highlights is one of the best decisions you’ll make in your marketing and/or social media strategy. You can have as many Highlights as you want, and each one can have as many stories as you like. Instagram Highlights are a way of collecting and organizing your stories into themed collections. Reasons why you should utilize Instagram Highlights Start a free trial and display your Instagram stories now.Īll PRO features | Cancel any time. How to embed Instagram Highlights (we will write this)įYI: You can embed Instagram stories widget automatically on your website.Instagram Highlights for user-generated content.Instagram Highlights for branded hashtags.Instagram Highlights for tips and hacks.Instagram Highlights for promoting blog posts.Instagram Highlights for answering your customer FAQs.Instagram Highlights for brand collaboration.Instagram Highlights for non-profit and good cause.Instagram Highlights for Customer Appreciation.Instagram Highlights for Employee Advocacy.Instagram Highlights for Getting Email Subscribers.Instagram Highlights for Promoting marketing campaigns.Instagram Highlights for Customer Reviews.Instagram Highlights for Showing products. Instagram Highlights for Real estate agents. Reasons why you should utilize Instagram Highlights.Therefore, you can make them permanent by making them highlights. If your Instagram followers love your travel pictures, they might need more of your Instagram stories.
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